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01 februari 2006
Too hard to convert an atheist
 | Op de weblog van Chris Tung lees ik over een samenvatting van "Guy Kawasaki's recent talk about The Art of Evangelism." Interressante shit voor ons predikers. Guy Kawasaki, former chief evangelist for Apple, is witty, engaging and inspirational both on paper and in person. So, when he came to speak about "The Art of Evangelism", I couldn't pass up the opportunity to hear him and his 10 (okay, 11) rules of thumb for evangelizing your product, service or cause. |
* Look for believers and agnostics
* Fix for who's buying (this makes them love the product more and become even better evangelists), not for who's not buying, never for those who don't want to buy.
http://www.lukew.com/ff/entry.asp?272 http://blog.guykawasaki.com/
Posted by marko at 01 februari 2006 23:14